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Lessons from my biggest business mistake

by Seth Godin, December 10, 2008 | Comments (0)

	I did not believe; and I actively ignored the world wide Web in 1994 My biggest mistake (at least in terms of income avoided) was not believing in the world wide web in 1994. It's not like I didn't know about it. I had written a book called "Best of the Net". I'd even written the cover story for some now-defunct magazine on how to surf the internet. But in those days, the Net ...
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by Seth Godin, November 26, 2008 | Comments (0)

	Connect the disconnected to each other and you create value Make money: not by building an internet company, but by using the net as a tool to create value and get paid. Use the internet as a tool, not as an end. Do it when you are part of a big organization or do it as a soloist. The dramatic leverage of the net more than overcomes the downs of ...
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by Seth Godin, November 9, 2008 | Comments (0)

by Seth Godin, October 31, 2008 | Comments (0)

by Seth Godin, October 9, 2008 | Comments (2)

by Seth Godin, September 24, 2008 | Comments (1)

	Microsoft's Apple envy leads it to a trap in search for some cred, buzz, or respect If you spend more than a quarter of a billion dollars on an ad campaign for a tech company, people will talk about it. If you give Jerry Seinfeld, the most famous comedian ever, $10 million to be in a few of the commercials you do, people will talk about it even more. Microsoft has fallen into a trap that ...
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by Seth Godin, September 11, 2008 | Comments (0)

by Seth Godin, August 25, 2008 | Comments (0)

by Seth Godin, August 11, 2008 | Comments (4)

	Hint: It's a virtue Patience. Google was a very good search engine for two years before you started using it. The iPod was a dud. I wrote Unleashing the Ideavirus 8 years ago. A few authors tried similar ideas but it didn't work right away. So they gave up. Boingboing is one of the most popular blogs in the world because they never gave ...
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Seth Godin
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